Product Transparency Made Simple. ESPR Compliance Made Certain.
Tracii helps brands and manufacturers centralize product data, create Digital Product Passports, and ensure EU regulatory compliance. Consumers scan a QR code to access trustworthy product information instantly.
Powerful Tracii Capabilities
From CMS integration to compliance automation and QR code generation, Tracii provides everything needed to manage product data and ensure regulatory compliance.
CMS Integration
Seamlessly connect with Shopify, WooCommerce, and other CMS platforms to automatically fetch product information like images, titles, and materials.
Learn MoreQR Code Generation
Generate unique QR codes for each product that link directly to Digital Product Passports. Export in multiple formats for labels and packaging.
Learn MoreESPR Compliance Engine
Automatically validate and structure product data according to EU Ecodesign for Sustainable Products Regulation requirements. Ensure regulatory compliance effortlessly.
Learn MoreCustomizable Display
Create branded product pages that reflect your company's identity while maintaining data integrity. Let consumers access trusted product information via QR codes.
Learn MoreYour Trusted Infrastructure for Product Data Compliance.
Tracii is the neutral backbone connecting manufacturers, brands, and consumers. We help companies organize, validate, and distribute product data in compliance with EU regulations while enabling transparency that builds consumer trust.
From CMS integration to QR code generation and Digital Product Passport creation, Tracii simplifies the complexity of modern supply chain transparency.
Ready to Ensure ESPR Compliance? Start Your Free Trial
Join brands and manufacturers building transparent product supply chains with Tracii. No credit card required.
Get Started TodaySimple, Transparent Pricing
Choose the right plan for your business. From startups managing hundreds of products to enterprises with unlimited needs, Tracii has a plan for you.
$ 49 Per Month
Features
Up to 100 Products
CMS Integration
QR Code Generation
Basic Support
Digital Product Passports
Single Brand Access
$ 149 Per Month
Features
Up to 1,000 Products
Multi-brand Management
Advanced CMS Integration
ESPR Compliance Engine
Custom Branding
Priority Support
$ 499 Per Month
Features
Unlimited Products
Multi-manufacturer Support
API Access
Advanced Analytics
Custom Integrations
Dedicated Account Manager
What Our Customers Say
Brands and manufacturers across Europe trust Tracii to streamline compliance and build consumer confidence through transparency.
“Tracii transformed how we manage product data. We went from spreadsheets to a centralized, compliant system in weeks. Our customers love the transparency.
Anna Schmidt
Head of Sustainability, Fashion Brand
“The integration with our CMS was seamless. ESPR compliance is no longer a headache – Tracii handles validation automatically while we focus on production.
David Müller
Supply Chain Director, Manufacturer
“QR codes linking to digital product passports are now on our packaging. Consumer engagement increased 45% because people can instantly verify sustainability claims.
Priya Kapoor
Digital Commerce Manager, E-commerce Brand
Common Questions
Find answers to frequently asked questions about Tracii's platform, compliance features, and how we help brands and manufacturers.
How does Tracii ensure ESPR compliance?
Tracii's built-in compliance engine automatically validates product data against EU Ecodesign for Sustainable Products Regulation requirements. Our system structures mandatory data fields, validates material information, chemical usage, and sustainability parameters to ensure your Digital Product Passports meet legal standards.
Which CMS platforms can integrate with Tracii?
Tracii integrates seamlessly with major platforms including Shopify, WooCommerce, Dandomain, and other popular CMS and ERP systems. Our API also supports custom integrations with your existing infrastructure to minimize disruption.
Can manufacturers and brands both use Tracii?
Yes. Tracii supports both manufacturers (producers) and brands with separate workflows. Manufacturers upload detailed production data, while brands enrich that data with sales information, images, and branding. This collaborative approach improves data completeness and accuracy.
How do consumers access product information via QR codes?
Brands generate unique QR codes in Tracii for each product. When consumers scan these codes on packaging or labels, they're directed to a customized product page showing the Digital Product Passport with material content, sustainability details, repair options, and other required information.
Can we customize the consumer-facing product pages?
Absolutely. Tracii's display layer is highly customizable, allowing you to add your branding, logos, colors, and messaging while maintaining data integrity and regulatory compliance. Your brand identity is reflected without compromising transparency.
What happens if data is missing in our CMS system?
Tracii allows manufacturers to provide missing data directly through the platform. If information isn't available in your CMS, manufacturers can upload or input details like material composition, production methods, chemical usage, and lifecycle information. This creates complete product records.
Latest from Our Blog
Insights on product transparency, ESPR compliance, and best practices in supply chain data management.
Get in touch with Tracii.
Our Location
Copenhagen, Denmark
Contact Us
hello@tracii.io
+45 (0) 44 88 33 22
Send us a Message
