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The regulation aims to:

These measures support the EU's transition toward a circular economy.

Companies selling products in the EU may need to provide:

One of the central mechanisms of ESPR is the Digital Product Passport, which stores product sustainability information in a structured digital format.

Consumers and regulators can access this information through QR codes or other digital identifiers.

Companies that prepare early can:

Solutions like Tracii simplify ESPR readiness by centralizing product data and generating Digital Product Passports.